CRAFTING DIGITAL GOODS SINCE — Y:2020
SHASHI
SHASHI
SHASHI
SHEKHAR
SHEKHAR
SHEKHAR
I’m Shashi Shekhar Shukla, a product designer passionately creating digital experiences and solutions for over 5 years
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My passion lies in enhancing digital experiences through collaboration and innovation, a skill set I've honed in fast-paced startup environments.
I hold a Bachelor of Technology in Electronics & Communications Engineering from the IIIT, Jabalpur. This technical foundation, combined with my extensive experience in UX/UI and graphic design, has equipped me with a deep understanding of the principles that underpin effective design. My knowledge allows me to create solutions that seamlessly blend aesthetics with functionality and deliver impactful results.
Figma
Collaborative interface design too
Figma
Collaborative interface design too
Figma
Collaborative interface design too
After Effects
Professional motion graphics tool
After Effects
Professional motion graphics tool
After Effects
Professional motion graphics tool
Photoshop
Professional graphic software
Photoshop
Professional graphic software
Photoshop
Professional graphic software
Product Designer
Lenskart Solutions Pvt Ltd
October 2022 - Present
Designed headless design system using Figma variables, enabling brand consistency across multiple Lenskart brands.
Redesigned the Owndays website for Singapore to enhance revenue and boost online presence.
Designed the Owndays app from scratch, ensuring an intuitive and engaging user experience.
Revamped the Owndays online eye test booking system, achieving a 40% increase in bookings.
Currently redesigning the Lenskart desktop website to improve usability and align with evolving user needs.
Presented concepts & UX audits to stakeholders across multiple verticals, influencing product direction & prioritisation
Collaborated with 4+ brand teams (Aqualens, John Jacobs, Owndays, etc) to deliver consistent, user centred designs.
Product Designer
Lenskart Solutions Pvt Ltd
October 2022 - Present
Designed headless design system using Figma variables, enabling brand consistency across multiple Lenskart brands.
Redesigned the Owndays website for Singapore to enhance revenue and boost online presence.
Designed the Owndays app from scratch, ensuring an intuitive and engaging user experience.
Revamped the Owndays online eye test booking system, achieving a 40% increase in bookings.
Currently redesigning the Lenskart desktop website to improve usability and align with evolving user needs.
Presented concepts & UX audits to stakeholders across multiple verticals, influencing product direction & prioritisation
Collaborated with 4+ brand teams (Aqualens, John Jacobs, Owndays, etc) to deliver consistent, user centred designs.
Product Designer
Lenskart Solutions Pvt Ltd
October 2022 - Present
Designed headless design system using Figma variables, enabling brand consistency across multiple Lenskart brands.
Redesigned the Owndays website for Singapore to enhance revenue and boost online presence.
Designed the Owndays app from scratch, ensuring an intuitive and engaging user experience.
Revamped the Owndays online eye test booking system, achieving a 40% increase in bookings.
Currently redesigning the Lenskart desktop website to improve usability and align with evolving user needs.
Presented concepts & UX audits to stakeholders across multiple verticals, influencing product direction & prioritisation
Collaborated with 4+ brand teams (Aqualens, John Jacobs, Owndays, etc) to deliver consistent, user centred designs.
UI/UX Designer
GoDutch Technologies Pvt Ltd
April 2021 - September 2022
Spearheaded the complete UI/UX redesign of goDutch, resulting in a 30% increase in monthly active users (MAU).
Implemented intuitive bill-splitting processes and enhanced features, leading to a boost in session duration.
Conducted several user feedback interviews (in person and online) to gather insights and refine the UX/UI design.
Designed & implemented a gamified experience to enhance user experience and drive user engagement upwards.
Worked on 2D and 3D motion graphics and illustrations for in-app banners, animations, and micro-animations.
Made cameo appearances in goDutch’s Instagram reels, adding a playful twist to our marketing strategy and contributing to millions of combined views and hundreds of comments.
UI/UX Designer
GoDutch Technologies Pvt Ltd
April 2021 - September 2022
Spearheaded the complete UI/UX redesign of goDutch, resulting in a 30% increase in monthly active users (MAU).
Implemented intuitive bill-splitting processes and enhanced features, leading to a boost in session duration.
Conducted several user feedback interviews (in person and online) to gather insights and refine the UX/UI design.
Designed & implemented a gamified experience to enhance user experience and drive user engagement upwards.
Worked on 2D and 3D motion graphics and illustrations for in-app banners, animations, and micro-animations.
Made cameo appearances in goDutch’s Instagram reels, adding a playful twist to our marketing strategy and contributing to millions of combined views and hundreds of comments.
UI/UX Designer
GoDutch Technologies Pvt Ltd
April 2021 - September 2022
Spearheaded the complete UI/UX redesign of goDutch, resulting in a 30% increase in monthly active users (MAU).
Implemented intuitive bill-splitting processes and enhanced features, leading to a boost in session duration.
Conducted several user feedback interviews (in person and online) to gather insights and refine the UX/UI design.
Designed & implemented a gamified experience to enhance user experience and drive user engagement upwards.
Worked on 2D and 3D motion graphics and illustrations for in-app banners, animations, and micro-animations.
Made cameo appearances in goDutch’s Instagram reels, adding a playful twist to our marketing strategy and contributing to millions of combined views and hundreds of comments.
Graphic Designer (Visualiser)
Neolen
April 2020 - March 2021
Collaborated with product & tech teams to design & deliver engaging, user-centric solutions using Adobe XD & Figma.
Developed and maintained brand-consistent visuals and graphic themes across product interfaces.
Managed social media campaigns across LinkedIn, YouTube, Twitter, and Facebook, enhancing brand visibility.
Designed impactful posters and creative assets for marketing campaigns and social media platforms.
Graphic Designer (Visualiser)
Neolen
April 2020 - March 2021
Collaborated with product & tech teams to design & deliver engaging, user-centric solutions using Adobe XD & Figma.
Developed and maintained brand-consistent visuals and graphic themes across product interfaces.
Managed social media campaigns across LinkedIn, YouTube, Twitter, and Facebook, enhancing brand visibility.
Designed impactful posters and creative assets for marketing campaigns and social media platforms.
Graphic Designer (Visualiser)
Neolen
April 2020 - March 2021
Collaborated with product & tech teams to design & deliver engaging, user-centric solutions using Adobe XD & Figma.
Developed and maintained brand-consistent visuals and graphic themes across product interfaces.
Managed social media campaigns across LinkedIn, YouTube, Twitter, and Facebook, enhancing brand visibility.
Designed impactful posters and creative assets for marketing campaigns and social media platforms.
Freelance Designer
UI UX Design, Packaging Design, Pitch Deck Design
5+ CLients
Surplus: Designed engaging UI/UX experiences for Surplus, a fintech app, to boost user engagement.
Erasustain: Designed captivating UI/UX designs, 2D animations, & pitch decks, enhancing brand identity & UX.
Neuralhq.ai: Built a modern and interactive landing page for NeuralHQ.ai, showcasing AI-driven solutions.
Flaveo: Created impactful packaging for Flaveo sauces & dips, improving product visibility and market appeal.
Carl Healthcare Germany: Designed premium packaging for AQVOA, an electrolyte drink, to enhance shelf presence.
Freelance Designer
UI UX Design, Packaging Design, Pitch Deck Design
5+ CLients
Surplus: Designed engaging UI/UX experiences for Surplus, a fintech app, to boost user engagement.
Erasustain: Designed captivating UI/UX designs, 2D animations, & pitch decks, enhancing brand identity & UX.
Neuralhq.ai: Built a modern and interactive landing page for NeuralHQ.ai, showcasing AI-driven solutions.
Flaveo: Created impactful packaging for Flaveo sauces & dips, improving product visibility and market appeal.
Carl Healthcare Germany: Designed premium packaging for AQVOA, an electrolyte drink, to enhance shelf presence.
Freelance Designer
UI UX Design, Packaging Design, Pitch Deck Design
5+ CLients
Surplus: Designed engaging UI/UX experiences for Surplus, a fintech app, to boost user engagement.
Erasustain: Designed captivating UI/UX designs, 2D animations, & pitch decks, enhancing brand identity & UX.
Neuralhq.ai: Built a modern and interactive landing page for NeuralHQ.ai, showcasing AI-driven solutions.
Flaveo: Created impactful packaging for Flaveo sauces & dips, improving product visibility and market appeal.
Carl Healthcare Germany: Designed premium packaging for AQVOA, an electrolyte drink, to enhance shelf presence.
20+
Projects Completed
20+
Projects Completed
20+
Projects Completed
10+
Satisfied Clients
10+
Satisfied Clients
10+
Satisfied Clients
100+
Positive Reviews
100+
Positive Reviews
100+
Positive Reviews
FIGMA
PHOTOSHOP
AFTER EFFECTS
ILLUSTRATOR
FIGMA
PHOTOSHOP
AFTER EFFECTS
ILLUSTRATOR
EDUCATION
Bachelors of Technology in Electronics & Communication Enginee
Indian Institute of Information Technology, Jabalpur
2017-2021
Your Description Goes Here
Bachelors of Technology in Electronics & Communication Enginee
Indian Institute of Information Technology, Jabalpur
2017-2021
Your Description Goes Here
Bachelors of Technology in Electronics & Communication Enginee
Indian Institute of Information Technology, Jabalpur
2017-2021
Your Description Goes Here
User Experience Design
User Interface Design
Design Systems
Rapid Prototyping
User Research
Design Leadership
Looking to start a project or you need consultation? Feel free to contact me.